Event Marketing Blog

The 14 most common mistakes at the trade fair stand

Ausstellersünden, die zu vermeiden sind Sind Sie als Besucher während einer Messe schon einmal auf einen verwaisten Messestand gestoßen, an dem...

Guaranteed success for your trade fair appearance: Perfect staff!

It was finally time again! It was my third time at FIBO. Back then it was still in Essen. I set off with two colleagues in good time to be one of the...

How do you react to these 6 types of trade fair visitors

As an exhibitor at a trade fair, you naturally want as many visitors as possible to your stand and lots of interesting conversations. Trade fair time...

Successful conversations at the exhibition stand: that's what matters

In my last blog post, I explained how to turn your exhibition stand into a visitor magnet. You now know how to attract trade fair visitors to your...