René Meures: Wednesday, 19. April 2023
Trade show planning can be a complex and demanding task that requires careful organisation, coordination and time management. Fortunately, advanced...
Alexander Plum: Wednesday, 5. April 2023
Nowadays, everything is analysed and tracked. The data is collected, analysed and, in the best case scenario, recommendations for action are created...
Annalena Struever: Thursday, 2. February 2023
Recruiting fairs are increasingly becoming a success factor in the battle for new talent. What special features need to be taken into account at...
Léa Larisch: Wednesday, 18. January 2023
There was a time when a simple press release was enough to advertise your stand at the next trade fair. Today, a company has to be much more creative...
Dr. Christian Coppeneur-Guelz: Wednesday, 11. January 2023
Exhibitor sins to avoid As a visitor to a trade fair, have you ever come across a deserted stand where only a few brochures and leaflets have been...
Bernd Freiter: Wednesday, 21. December 2022
It is not uncommon in the trade fair industry to conclude framework agreements that define the cooperation over several years between the contractual...
Archana Rajaratnam: Wednesday, 12. October 2022
Are we currently in the midst of a stormy autumn storm? We are noticing it in all areas of life: everything is getting more expensive. To be more...
Alexander Plum: Wednesday, 7. September 2022
Your trade fair planning is in full swing. How big will the stand be? What colours and elements should the stand have? Where will which exhibit be...
Laura Wirtz: Wednesday, 7. September 2022
Trade fairs - there is hardly a place where the attention of potential customers is vied for more. Just as a pilot navigates the aeroplane to the...
Alexander Plum: Wednesday, 24. August 2022
It was finally time again! It was my third time at FIBO. Back then it was still in Essen. I set off with two colleagues in good time to be one of the...
