Archana Rajaratnam: Tuesday, 11. June 2024
A successful trade fair appearance is more than just an attractively designed stand. A well-thought-out marketing concept is crucial for putting your...
Archana Rajaratnam: Monday, 3. June 2024
Trade fairs offer an excellent opportunity for companies to present their products and services to a wide audience. One aspect that is often...
Maaike Rotthier: Friday, 19. April 2024
The customer journey plays a central role in event management. Planning and executing events is not just about putting together an impressive...
Maxima Matara: Wednesday, 3. April 2024
Participating in trade fairs and events is an essential way for companies to present their brand, reach potential customers and create business...
Archana Rajaratnam: Wednesday, 19. July 2023
In a world characterised by constant change and progress, the topic of sustainability is becoming increasingly important and is therefore now a top...
Annalena Struever: Wednesday, 21. June 2023
As an event manager and person responsible for trade fairs and events, finding the right exhibition stand construction company for the construction...
Alexander Plum: Wednesday, 31. May 2023
This is how the perfect trade fair stand should be. Large, a gigantic counter, a catering area, lots of LED video walls, bright colours. The main...
Annalena Struever: Wednesday, 3. May 2023
Trade fairs offer companies an excellent opportunity to acquire new customers and business partners and to find out about the latest trends and...
René Meures: Wednesday, 19. April 2023
Trade show planning can be a complex and demanding task that requires careful organisation, coordination and time management. Fortunately, advanced...
Alexander Plum: Wednesday, 5. April 2023
Nowadays, everything is analysed and tracked. The data is collected, analysed and, in the best case scenario, recommendations for action are created...
