Event Marketing Blog

The importance of an impressive design: tips & tricks to stand out from the crowd

First impressions count: Why a well-designed exhibition stand is important An exhibition stand is often the first point of contact that potential...

Guaranteed success for your trade fair appearance: Perfect staff!

It was finally time again! It was my third time at FIBO. Back then it was still in Essen. I set off with two colleagues in good time to be one of the...

Sustainable giveaways for your trade fair appearance

You're probably not just an exhibitor, but also a trade fair visitor somewhere, right? To see what the competition is doing or what's new on the...

6 tips for successful graphic design at trade fair stands

Creating a successful graphic concept is an enormously important part of trade fair design. The graphics often arouse the interest of potential...