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Event Marketing Blog

Design & Conception (3)

cover-green-diversity-at-the-fair-stand-the-right-choice-between-real-and-artificial-plants

Green diversity at the trade fair stand: the right choice between real and artificial plants

Plants on exhibition stands - real or artificial plants? An exhibition stand is not just about presenting products and services. Rather, the creation...

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Adaptable exhibition stand construction: a success factor for various industries

The art of exhibition stand construction in a diverse business world Exhibition stand design has evolved into an art form that is constantly evolving...

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cover picture-Environmentally conscious trade fair management: Sustainability as a success factor

Environmentally conscious trade fair management: Sustainability as a success factor

In a world where sustainability is becoming increasingly important, companies are faced with the challenge of integrating these principles into all...

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cover pictur-Colours in trade fair construction: psychology for visitor experiences

Colours in trade fair construction: psychology for visitor experiences

Trade fairs are not just events at which companies present their products and services. They are also a space where psychology plays a decisive role....

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The perfect exhibition stand

This is how the perfect trade fair stand should be. Large, a gigantic counter, a catering area, lots of LED video walls, bright colours. The main...

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Exhibition carpet as an eye-catcher

A blooming landscape in the middle of your neighbor's stand. How can that be? Either the exhibition stand floor has been elaborately laminated or the...

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Exhibition stand Trends 2023

2022 is slowly coming to an end. Are you already planning your trade fair appearances for the coming year? Do you know what went well or not so well...

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cover-picture- How-to-combine-a-small-footprint-with-many-possibilities

Designing exhibition stands with a small footprint

It doesn't always have to be a huge exhibition stand with a stand area of 750m² or more. Even with a small trade fair budget and a manageable stand...

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Perfekter Messeauftritt mit idealem Personal

Guaranteed success for your trade fair appearance: Perfect staff!

It was finally time again! It was my third time at FIBO. Back then it was still in Essen. I set off with two colleagues in good time to be one of the...

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Lohnen sich Messen noch?

Are trade fairs still worthwhile?

Germany is the world's number 1 in the organization of international trade fairs. According to AUMA, around 58,000 German companies are active as...

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