Open concepts: More visibility, more success
How are walls changing in modern trade fair construction? Exhibition stands are becoming more open, more flexible and more sustainable - but that...
How are walls changing in modern trade fair construction? Exhibition stands are becoming more open, more flexible and more sustainable - but that...
Exhibitions are among the most elaborate forms of live communication. They bring companies, customers, partners and the media together with the aim...
In today's trade fair world, it's not just about presenting products or services - it's about standing out. At trade fairs, visitors are surrounded...
How to set the scene for your design An exhibition stand thrives on a holistic design that is not only convincing in terms of architecture, color and...
Have you ever wondered why some trade fair appearances are outstanding while others hardly attract any attention? Trade fairs are an important...
The choice between an outdoor or indoor trade fair not only has an impact on your costs and logistical effort, but also significantly influences the...
The barrier-free design of trade fair stands is becoming increasingly important. Companies that exhibit at trade fairs should ensure that their...
Trade fair presentations have changed fundamentally in recent years. In the past, pure product presentations dominated, with exhibitors standing...
Successful Content Marketing at Exhibitions Trade fairs offer a unique opportunity to present companies, products and services to a specialist...
How to impressively showcase your brand Even smaller exhibition stands can become real highlights with a well thought-out overall concept and...