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Event Marketing Blog

Carrying out successful recruitment fairs

Successful recruiting fairs

Recruiting fairs are increasingly becoming a success factor in the battle for new talent. What special features need to be taken into account at career fairs and how can your own trade fair presence stand out from the crowd of potential applicants?...

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Making trade fair success measurable

Measuring visitor flows is becoming increasingly important in the constantly advancing digitalisation of live communication. It is visualised in...

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cover picture Tipps Promote your trade fair stand correctly - 13 tips

Promote your trade fair stand correctly - 13 tips

There was a time when a simple press release was enough to advertise your stand at the next trade fair. Today, a company has to be much more creative...

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The 14 most common mistakes at the trade fair stand

Exhibitor sins to avoid As a visitor to a trade fair, have you ever come across a deserted stand where only a few brochures and leaflets have been...

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Media Displays for sales promotion at the trade fair stand

MediaDisplays for sales promotion at the trade fair stand

We all know them: terminals in shopping centres, restaurants or at the airport for placing orders or making bookings. For the display of targeted,...

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Framework agreements in trade fair construction

It is not uncommon in the trade fair industry to conclude framework agreements that define the cooperation over several years between the contractual...

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Exhibition stand Trends 2023

2022 is slowly coming to an end. Are you already planning your trade fair appearances for the coming year? Do you know what went well or not so well...

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cover-picture-The-right-giveaway-for-trade-fairs

How to find the right giveaway for the next trade fair

The right giveaway at trade fairs can help companies to attract the attention of interested parties, increase brand awareness or enhance the company...

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Cover-picture-Inflation-puts-the-brakes-on-the-trade-fair-autumn

Is inflation slowing down the trade fair autumn?

Are we currently in the midst of a stormy autumn storm? We are noticing it in all areas of life: everything is getting more expensive. To be more...

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cover-picture- How-to-combine-a-small-footprint-with-many-possibilities

Designing exhibition stands with a small footprint

It doesn't always have to be a huge exhibition stand with a stand area of 750m² or more. Even with a small trade fair budget and a manageable stand...

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