Bernd Freiter: Friday, 1. November 2024
Stand construction requires creativity and precision. But just as important as the craftsmanship or the design is the communication between the stand builder and the customer. From the initial idea to the final realisation, how well both sides...
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Maxima Matara: Friday, 25. October 2024
If you are planning your exhibition stand, you have probably already realised that it is important to offer visitors a unique experience The days of...
Bernd Freiter: Friday, 18. October 2024
Sustainability is no longer just a trend, but a crucial component in the trade fair and event business. More and more companies are turning to smart,...
Rebecca Zimmermann: Friday, 11. October 2024
Virtual events have established themselves as a common form of event. They connect people all over the world and expand a company's opportunities to...
Bernd Freiter: Friday, 20. September 2024
The air at a trade fair is full of excitement: people streaming through the halls, loud conversations, gleaming stands, products in the spotlight -...
Archana Rajaratnam: Friday, 13. September 2024
Flexibility for every occasion The trade fair industry has changed dramatically in recent years, and not without reason. Companies are faced with the...
Maxima Matara: Friday, 6. September 2024
Storytelling is more than just a buzzword in marketing - it's a powerful strategy that enables brands to communicate with their target audience in an...
Maxima Matara: Wednesday, 28. August 2024
The future of hybrid events In recent years, hybrid events have evolved from a short-term solution to a central component of the event landscape. As...
Maaike Rotthier: Friday, 23. August 2024
Participating in a trade fair offers a unique opportunity to present your company, products or services to a wide audience. A successful trade fair...
Maxima Matara: Wednesday, 14. August 2024
In today's digital era, it is essential to make precise and informed decisions in order to maximize the success of trade fair appearances. Data...
