Climate protection as an opportunity

The relevance of a partnership with environmentally conscious exhibition stand construction companies:

In the ever-changing business world, awareness of climate protection and sustainability is playing an increasingly central role. Even in exhibition stand construction, an industry that is often associated with a considerable ecological footprint, the decision in favour of an environmentally conscious exhibition stand construction company is becoming increasingly important. In this article, I will shed light on why a partnership with an environmentally conscious stand construction company is not only relevant from a legal perspective, but also offers numerous advantages, particularly in terms of ISO 20121 certification.

1. The growing importance of climate protection in exhibition stand construction

We live in a time in which the effects of climate change can no longer be overlooked. Extreme weather events, rising temperatures and melting glaciers are alarming signals that call on us all to take action. The business world is faced with the challenge of rethinking its practices and finding environmentally friendly solutions. Exhibition stand construction, which is often associated with high energy consumption, transport costs and waste of resources, is increasingly coming under the spotlight.

Companies are increasingly recognising that they have a responsibility to protect the climate and actively contribute to achieving global sustainability goals. A conscious decision in favour of environmentally friendly practices in exhibition stand construction can not only lead to a reduction in the ecological footprint, but also strengthen the company's image and create new business opportunities.

2. The advantages of a partnership with an environmentally conscious stand construction company

Co-operation with an environmentally conscious exhibition stand construction company offers a number of advantages:

• Sustainable image and brand value:a company that opts for an environmentally friendly trade fair appearance shows that it takes responsibility for climate protection and is actively committed to sustainability. Such a partnership strengthens the company's image and brand value. Customers and business partners increasingly appreciate companies that live sustainable values and actively contribute to climate protection.

• Compliance with legal requirements:Legislation on sustainability and environmental protection is becoming ever stricter. Companies are faced with the challenge of adapting to changing legal requirements. A partnership with an environmentally conscious stand builder that has ISO 20121 certification helps companies to meet legal requirements and minimise potential legal risks.

• Innovative solutions and competitive advantages:A stand construction company with environmental awareness is a pioneer in the development of sustainable technologies and innovative solutions. By working with such a partner, companies can make their trade fair presentations more climate-friendly and set themselves apart from the competition. An innovative and environmentally friendly presentation can arouse the interest of trade fair visitors and highlight the company in a positive light.

• Cost efficiency and resource conservation:Environmentally conscious exhibition stand construction is increasingly focussing on resource-saving materials and energy-efficient technologies. This enables companies not only to save costs, but also to make a positive contribution to the environment. The efficient use of resources leads to an improved economic balance in the long term.
• Improving business relationships:Choosing an environmentally conscious exhibition stand construction company shows business partners and customers that a company chooses its partners carefully and strives for long-term, sustainable relationships. Such a partnership can strengthen co-operation and the business network, as sustainability is increasingly seen as the basis for long-term business relationships.

3. Legal aspects of working with environmentally conscious exhibition stand construction companies

Compliance with legal requirements and regulations in the area of sustainability and environmental protection is of great importance for companies. ISO 20121 certification is a recognised standard for sustainable event management and can serve as a decision-making aid for choosing an environmentally conscious exhibition stand construction company. A partnership with a certified company shows that legal requirements are taken seriously and that the company is actively committed to climate protection and sustainability.

The ISO 20121 standard aims to make events and event organisations more sustainable. It specifies requirements that enable companies to reduce their ecological, social and economic impact and achieve positive effects. A climate-friendly exhibition stand construction company that holds this certification has aligned its business processes and events with the highest sustainability standards. This enables the company not only to fulfil legal requirements, but also to strengthen the trust of its customers and business partners with regard to sustainability and environmental protection.

4. The relevance of the Green Deal for the partnership

The European Union's Green Deal is a pioneering initiative for climate protection and sustainability. Europe has set itself the goal of becoming climate-neutral by 2050 and putting the economy on a sustainable path. By working with an environmentally conscious exhibition stand construction company, companies can actively contribute to supporting the goals of the Green Deal and accompany Europe on this path.

The relevance of the Green Deal emphasises the importance of making a conscious decision to partner with a company that is committed to climate protection. Companies that support the Green Deal and promote sustainable practices can position themselves as pioneers in their industry and benefit from the measures to promote sustainability in Europe.

5. Weitere Argumente für die Partnerschaft

• Mitarbeitermotivation und -bindung:

  Unternehmen mit Umweltbewusstsein und Einsatz für Nachhaltigkeit, können ihre Mitarbeiter stärker motivieren und an das Unternehmen binden. Das Engagement für den Klimaschutz fördert eine positive Unternehmenskultur und trägt zur Attraktivität als Arbeitgeber bei.

• Transparenz und Kommunikation:

  Eine Zusammenarbeit mit einem umweltbewussten Messebauunternehmen ermöglicht es Unternehmen, transparent über ihre Nachhaltigkeitsbemühungen zu kommunizieren. Transparenz stärkt das Vertrauen von Kunden und Geschäftspartnern und fördert eine offene Kommunikation. 

• Kundenansprüche und -erwartungen:

  Immer mehr Kunden erwarten von Unternehmen, dass sie sich für Umweltschutz und Nachhaltigkeit einsetzen. Die Entscheidung für ein umweltbewusstes Messebauunternehmen kann Unternehmen dabei helfen, den steigenden Kundenansprüchen gerecht zu werden und die Kundenzufriedenheit zu erhöhen. 

• Verantwortung für kommende Generationen:

  Der Klimaschutz ist eine generationsübergreifende Verantwortung. Unternehmen können durch die Partnerschaft mit einem umweltbewussten Messebauunternehmen einen Beitrag zu einer nachhaltigen Zukunft leisten und sich ihrer gesellschaftlichen Verantwortung bewusstwerden.

6 Relevant German laws on corporate sustainability

• Act to strengthen non-financial reporting by companies in their management and group management reports (CSR Directive Implementation Act): This law obliges large companies to consider and report on non-financial aspects such as environmental, social and employee rights in their management reports.
• Sustainable Corporate Governance Act (Sustainability Reporting Act): Companies of public interest with more than 500 employees must disclose non-financial information relating to the impact of their business activities on the environment, employees, human rights and anti-corruption.
• Resource Efficiency and Circular Economy Act (Circular Economy Act): This law promotes the sustainable use of resources and aims to reduce the consumption of raw materials and minimise waste.

Conclusion

Cooperation with an environmentally conscious exhibition stand construction company is not only of great importance for companies from a legal point of view, but also offers numerous advantages. The ISO 20121 certification serves as a recognised standard for sustainable event management and can play a decisive role in the selection of a partner with ecological practices. The EU's Green Deal also sets the framework for climate protection and sustainability and emphasises the relevance of a conscious decision for environmentally conscious exhibition stand construction companies.

It is time to see climate protection as an opportunity and to create a fresh and sustainable future together with environmentally friendly exhibition stand construction companies. A partnership with such a company can not only strengthen one's own image, but also contribute to overcoming the global climate crisis and achieving sustainability goals. By developing innovative and sustainable solutions together with environmentally conscious exhibition stand construction companies, companies are setting an example for future generations and shaping a future worth living for us all. By taking into account relevant German laws on corporate sustainability, companies can fulfil their responsibility to the environment and society while at the same time expanding their economic potential.