Maaike Rotthier

Maaike Rotthier began her retraining as an e-commerce clerk at IAL in February 2023 and is currently a member of our marketing speedboat crew. Her tasks include website optimization and content creation for our social media channels. She appreciates the pleasant working atmosphere and effective teamwork. In her spare time, she enjoys creating social media posts for her own TikTok channel.

10 tips for successfully planning individual exhibition stands

Maaike Rotthier: Friday, 15. November 2024

A customized exhibition stand is the key to standing out at trade fairs and events. A well-planned stand makes it possible to present products and services effectively, arouse emotions and build lasting relationships with potential customers....

Exhibition Stand Tips

The right trade fair stand positioning for a successful trade fair appearance

Maaike Rotthier: Friday, 23. August 2024

Participating in a trade fair offers a unique opportunity to present your company, products or services to a wide audience. A successful trade fair...

Exhibition Planning & Software Exhibition Presentation & Appearance

AI in trade fair construction: seizing opportunities, mastering challenges

Maaike Rotthier: Friday, 26. July 2024

In today's digitalized world, artificial intelligence (AI) has brought about profound changes in many industries. Exhibition stand construction is no...

AI Exhibition Stand Design & Trends

Maximising visibility through strategic placement and branding

Maaike Rotthier: Friday, 28. June 2024

In today's digital era, a company's visibility is crucial to its success. Especially at trade fairs, events and in physical business premises,...

User Experience & Interaction Exhibition Stand Design & Trends

cover-picture-the-important-role-of-customer-journey-in-event-planning-&-event-management

The important role of the customer journey in event planning & event management

Maaike Rotthier: Friday, 19. April 2024

The customer journey plays a central role in event management. Planning and executing events is not just about putting together an impressive...

Exhibition Planning & Software User Experience & Interaction Customer Journey

Environmentally conscious trade fair management: Sustainability as a success factor

Maaike Rotthier: Saturday, 23. March 2024

In a world where sustainability is becoming increasingly important, companies are faced with the challenge of integrating these principles into all...

Custom Exhibition Stand Construction Sustainable Exhibition Stand Construction Exhibition Stand Design & Trends